Paid search, managed
PPC — pay-per-click — covers any advertising you pay for by the click, most commonly Google Ads. Elite Marketing manages Sydney PPC accounts from $399/month: campaign structure, conversion tracking and ongoing optimisation, with ad spend always billed and reported separately from the management fee. Call it a PPC agency Sydney businesses use for ongoing account work, a paid search agency Sydney teams bring in for campaign strategy, or simply paid search management Sydney owners want handled month to month — Elite covers the full range of PPC services Sydney businesses typically need, from setup through to optimisation.
Management means someone builds the campaign structure, sets up conversion tracking so you can see what's actually working, and adjusts bids, budgets and keywords on an ongoing basis so spend keeps moving toward the clicks that turn into enquiries, not just traffic.
A search-term review (checking which searches actually triggered your ads and excluding the irrelevant ones), negative-keyword additions, bid and budget adjustments based on real conversion data, and a monthly report showing what changed and why — not just a dashboard screenshot.
Campaigns are built around how a business actually serves customers — a shopfront in one suburb needs different geographic targeting to a service-area business covering Western Sydney. Getting that structure right before spending a dollar matters more than any single bid adjustment made afterwards.
Every report shows ad spend and management fee as separate line items, and you keep your own login to the Google Ads account — not one Elite controls on your behalf.
Share your website, offer, target area and any existing Google Ads access so Elite Marketing can review the account or prepare a measured launch plan.
Pricing
Management fee only — ad spend is billed to Google and shown separately from this fee in every report.
Month-to-month. No lock-in contracts.
Service guide
Structure, tracking and transparent reporting, month to month.
Google Ads is the main platform PPC campaigns run on; "PPC" is the broader term for pay-per-click advertising generally. For most Sydney small businesses in practice, PPC management means Google Ads management — this page exists for people searching the broader term.
Folding ad spend into a single number makes it impossible to tell whether a result came from more budget or better management. Every report shows the two separately, so you always know what you're paying for clicks versus what you're paying for the work.
Be cautious of any agency promising a fixed cost-per-lead or ROI figure before seeing your account — no one can guarantee that without data. Ask for your own account login, a monthly report that names specific changes, and confirmation that there's no lock-in contract.
Ongoing management of pay-per-click advertising — campaign structure, conversion tracking, bidding and reporting, most commonly on Google Ads.
Google Ads is the main platform PPC campaigns run on; PPC is the broader term for pay-per-click advertising generally.
Account audit or build, campaign structure, conversion tracking, ongoing optimisation and monthly reporting. Ad spend is billed and shown separately.
Yes — you get your own login, not one Elite controls on your behalf.
No. Month-to-month, with no lock-in contract.